The McBride Group, LLC is a holding company. Our core focus is wealth management for individuals and investment services for community banks and credit unions. Since 1991, we have actively contributed to television coverage in the San Francisco Bay Area. Our firm also recognizes that digital media services support our vision to help people and organizations “tell their story” through videos.

Client Centric

We serve our clients in a manner other investment firms avoid. First and foremost, we operate under the “fiduciary” standard. Very simply, we are required by law to provide investment advice and guidance with our clients “best interests” first. In contrast, all the major Wall Street firms, the big banks and insurance companies all hide behind “suitability”, the Swiss cheese of ethical standards. Ask yourself, why would anyone want to work with an advisor NOT putting their client’s best interests first?

Client Communications

The McBride Group is committed to the highest level of client contact and communication. Since we started the firm we have written every client a letter, every month, updating them on the performance of their portfolio the previous month and year-to-date. Each letter also includes our firm’s observations and comments on the performance of the stock and bond markets the previous month. A few years ago we started sharing our views in a video. We send a video the first month of every quarter (January, April.....) summarizing the previous quarter's economic situation.

Community First Credit Union

Our firm has the privilege to serve as the exclusive investment resource for Community First Credit Union in Sonoma and Napa counties. CommunityFirst is the second-largest financial cooperative in the San Francisco North Bay DMA. With the recent merger with Mendo Lake Credit Union, Community First now has more than 48,000 Members and assets over $400 million. Their motto is “Here For Good”. Our firm shares their goal and admires their 50+ years of service to their Members and community.


Since 1991 we have worked with television stations to provided interviews, reports and updates on developments in the business world. All of our work is tailored for the general audience; we try very hard to avoid the jargon of businesses.

This section of our web site includes examples of our recent work with KTVU, the Fox affiliate in San Francisco Bay Area (the 8th largest media market in the US) and the Associated Press. Also included are a few business reports that were produced, edited and presented live on set when Jim was the Business Editor at KFTY TV50 in Santa Rosa, California.

Digital Media Services

Our Digital Media Services Group produces high quality, HD videos. Our team has over 100 years of experience in television, movies and radio. We manage the development of video from start to finish. This includes sales and sales support, creative meetings, developing the script, shooting schedules, creative review and final editing. We can upload the videos to YouTube, Facebook and client proprietary websites.

Business Management

Lisa Bennett is our firm’s Business Manager. It is her responsibility to provide excellent customer service to all of our clients. Whether you are a potential client, a new client opening an account or an existing client needing to review or update your portfolio, we will do whatever we can to help you each step of the way to make this process as easy as possible for you.

Our Partners

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